Getting the Right Followers
You don't want as many followers as possible... You want as many QUALITY followers as possible. So how do you find those quality followers? Here are just a few places to look…
Hashtags
Research hashtags that your ideal customer is using or following; these are the hashtags they're paying attention to. Make sure you're also using those hashtags, and engage with top posts in those hashtags regularly.
Suggested accounts
Find a few accounts that represent your ideal customer, then explore their Suggested Accounts. You can find suggested accounts on mobile by visiting their profile, tapping "Following", and tapping the Suggested Accounts tab. Often, these are account lookalikes.
Competitors' quality commenters
These people like your competitors' content enough to leave meaningful, quality comments on their posts. They might do the same for you.
These are just a few places you can find your ideal audience on Instagram... but I have PLENTY more.
Book a Social Strategy Session with me and we'll hunt down your target audience together.